You have successfully alienated my elder relatives, all of whom I had convinced to learn WWF on their iPhones. Now they are iPhobes - 100% sure their initial impressions of phones that do things other than make calls are suspect. WWF 2 is what did the damage. If I could turn off all the **** challenges and interruptive “rewards,” I might salvage their interest. Alas, with no option to do that, all two dozen of us (the elders and their kids) are moving back to Scrabble, which is low tech enough for the over-70 crowd. You screwed the cash cow, Zynga. Farewell.